Term: Shared seating arrangements.
Appearance: Lengthy, uncomfortable and back in fashion.
Who would voluntarily eat with strangers as an adult with free will? Gen Z, apparently. According to data from the dining booking company Resy, "90% of young adult patrons say they enjoy communal tables, versus just 60% of boomers".
Group dining in nationalistic eateries was a big thing during the second world war, actually – there were about 2,500 of them, backed by Winston Churchill.
It’s an alien concept for you, admittedly, but shared dining can be fun! As Pablo Rivero notes: "Dinner becomes a collective event," and "You never know who you’ll be seated next to; that’s the fun of it!"
Or being squeezed next to a fitness enthusiast chomping chicken breasts to fuel his "workout routines"? Or a social media user capturing you in the background in their video as they massacre a salad? Consider this: young adults – the most digitally connected group, who grew up during COVID, and many of whom entered an almost exclusively digital workplace – love a structured communal activity. This same desire driving the popularity of youth running groups, hiking outings and art nights: they’re craving offline social connection.
This may not appeal to you, but many youths feel isolated (Nearly half of them, according to an Oxfam study published in June). A recent American study , one-third of men aged between 18 to 23 reported they had no contact outside their household in the past week. Isn't it positive they’re going out and breaking bread with strangers?
Conversing with new people is beneficial, too: it gives us a greater sense of belonging. Additionally the Resy data highlights an additional benefit: 14% of survey respondents said they’d found a romantic partner at a shared meal event. Given gen Z have gone off the apps, this offers a chance for a unplanned "meet-cute".
My work here is done.
Do say: "Young adults believe shared meals are a total success."
Inappropriate remark: "It’s all fun and games until someone drops a katsu prawn on your Y2K baggy jeans."
A seasoned gaming analyst with over a decade of experience in online casino trends and strategy development.